#AlwaysThereForHer / SCADDY Awards

Collaboration between Procter & Gamble and Savannah College of Art and Design to develop concepts for feminine care product themes and brand campaign for the year 2020 encompassing first-time users (10-13 years old) in European and North American markets.

Always #ThereForHer, a sponsored campaign developed in collaboration between Procter & Gamble and Savannah College of Art and Design, won Gold Integrated Campaign and Gold Social Campaign at the 2016 SCADDY Awards. Congrats to the team; Mohini Khadaria, Hugo Pereira, Juliana Scialabba!

Packaging

App

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